About the Company:

Go fashion is among the largest women’s bottom-wear brands in India, with a market share of approximately 8% in the branded women’s bottom-wear market in Fiscal 2020. The firm is engaged in the development, design, sourcing, marketing, and retailing of a range of women’s bottom-wear products under the brand, ‘Go Colors’. The company has leveraged the first-mover's advantage to create a direct-to-consumer brand with a diversified and differentiated product portfolio of premium quality products at competitive prices.

The company offers one of the widest portfolios of bottom-wear products among women’s apparel retailers in India in terms of colors and styles, as of July 2021. As of May 31, 2021, the firm sold bottom-wear in over 50 styles in more than 120 colors. Go colors designs their products to cater to women across all age groups and girls and fits that are suitable to various body types and physiques. These factors, coupled with the lack of seasonality, ensure that their portfolio is resistant to redundancy from fashion trends.

The efforts of the firm's design and merchandising team are supplemented by the firm's extensive sourcing network and the manufacturing network undertaken through 73 suppliers and 42 job workers spread across 11 states and union territories, as of May 31, 2021.

Outstanding Litigation:

Financial Statements: